Right before the MotoGP winter test in Buriram, Öhlins Asia welcomed local hero Somkiat Chantra and LCR Honda team boss Lucio Cecchinello for a VIP factory tour of its productive site, together with Öhlins’ Manager of Motorcycle Racing, Jonas Torstensson. Also the lucky Öhlins Asia Community prize winner got to join the exclusive experience, and Somkiat drew the next winner […]
What is Johann Zarco doing in a bike shop in downtown Bangkok? Here’s the latest campaign for Social Media managed by Castrol, ahead of Thai GP. This is a funny way to introduce the event, that saw Castrol managing also meet & greets with the rider, dinnerevents and, most importantly, an immersive MotoGP weekend for […]
Thai GP has been a busy one for home-hero Somkiat Chantra and the LCR Team, due to the numerous activations held with sponsors and fans over the weekend. It all started with the MotoGP pre-event on Thursday, visiting the Buriram Technology College and meeting the mechanics and engineers of the future; it then continued with the meet&greets […]
LCR Team Principal and former rider Lucio Cecchinello closed his racing career in Valencia, in 2003. After waving the Spanish crowd in the lap of honor, he has never ridden a 125 GP bike anymore, until now: thanks to CMSNL.com in fact, his technicians could restore his bike and make it brand new. What a surprise […]
The Distinguished Gentleman’s Ride is a worldwide charity event that unites classic and vintage styled motorcycle riders from all over the world (to raise funds and awareness for prostate cancer research and men’s mental health), that will take place on Sunday, May 19th. LCR partner CMSNL.com is a proud sponsor of the 2024 DGR, and it’s celebrating it […]
After measuring MotoGP and MotoE riders’ breathing skills and parameters, it’s now time to go deeper: the “Breathe” study heads in fact to phase 2, where those parameters are going to be measured inside the racing helmet. The preliminary tests on the equipment and its scientific reliability have been done by the project’s staff while racing go-karts: […]
After a successful Season 1, that registered more than 1,2 Million views on youTube, the French broadcaster Canal+ has recently launched the new chapter of the documentary that follows Johann Zarco in his daily paddock life. The French rider opens the door of his motorhome in Portimao, introduces the LCR team and his personal staff, […]
The motor show season has started in Lyon, France, at the Salon de 2 Roues and of course LCR was present, supporting its partners MIW, ES Battery and Sena and proudly displaying the show bike in Castrol colors, that has definitely catch the attention of the crowd. The Salon was also a great opportunity in […]
Motorsport is not only racing in circles on a racetrack: it’s also science, progress and new opportunities, if you’re able to see them. In 2024 Flow-meter and LCR Team join forces in a new scientific project, that aims to study in athletes the effects of fatigue during high-performance racing, breathing problems and the effects of CO2 re-breathing […]
The MotoE Season has kicked off last weekend in Portimao, and the LCR E-Team is pleased to officially welcome in its partners’ community Haier, the number one brand of connected air conditioner (including smart air conditioner) in the world. The partnership is part of a larger projects that aims at promoting Haier’s commitment towards more sustainable […]
