SIFI’S SCIENTIFIC PROJECT UPDATE ON MOTO.IT

Sifi’s scientific project “Performance Vision Science” is one of the highlights in LCR’s sponsorship activations, and we’re always glad when we have the chance of talking about it with interested and forefront media, such as Italian portal Moto.it. Last July we organized a live interview with Lucio Cecchinello and Sifi’s Operations Director Carmelo Chines, in the unusual location offered by the company’s garden: the host Antonio Privitera could ask about several matters, such as racing, sustainability and, of course, updates on the #PVS project.